Limit The Distractions on Your Website

Limit The Distractions on Your Website

If your site is full of links, banners and flashy things, you can bet it’s less likely that visitors will respond to your call-to-action. Limit distractions by:   *Limiting advertising banners on the page. If you sell advertising, offer fewer spaces at a more premium...
Review Your Sales Copy

Review Your Sales Copy

    If you’ve just finished writing the copy for your website, take a break and review it when you feel refreshed. When you’re refreshed, review it in a few different ways:       [list style=”red-arrow-1″] Review and edit on your computer. Print it out and...
Really Sell to Your Target Audience with Great Copy

Really Sell to Your Target Audience with Great Copy

  To write great copy, it helps to be able to visualize your audience. Sales copy should read as if you are actually chatting to your customers, and if you can imagine you are talking to someone that fits the demographic you are aiming at, your copy will be more...