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Gone are the days when businesses could make do with traditional marketing means – online marketing is now a necessity for any local business. Online video content, especially, has been taking the marketing world by storm, with sites like Youtube and Vimeo having millions of unique visitors every month.

Video marketing has become one of the highest rising and most popular ways to generate traffic online.

Here’s how powerful videos are as a communication tool:

  • YouTube has more than 1 billion users all over the world.
  • Every day people watch hundreds of millions of hours on YouTube and generate billions of views.
  • The numbers of hours people are watching on YouTube each month is up 50% year over year.
  • 300 hours of video are uploaded to YouTube every minute.

Source: https://www.youtube.com/yt/press/statistics.html

Now you can understand how important it is to incorporate video into your marketing plan. This is the trend now.

People are switching from reading to watching instead.

As TV advertisements and other traditional marketing means are getting less and less reliable, creating your own videos helps promote your business faster and for a much more affordable cost. So many ways to use video:

  • product demonstrations
  • testimonials
  • before and after
  • tutorials
  • behind the scenes

and the list goes on….

Next in the series: Why is Video Marketing the Right Way to Go?

Ready to start? Wants some cool videos to get started? Check out these 2 resources:

VideosForLocalBusiness_logo     WVA-Video-Store-Logo